Blog

2026-10-26

What the Site Should Do in Thirty Days

…of a site are not a wait for a finished brochure. The mistake is to wait for a logo, a long text, and a video, and never open the page. During that wait the person who has your card still looks for you i…

first thirty dayspublishing the pagephone

2026-10-26

Publish the Page Before the Logo

A logo is not a condition for opening the page. The mistake is to wait months for a mark from a designer and to keep the page…

page without a logoworkshop namework photo

2026-10-26

Keep the Colours Calm

The colour of the page should not step in front of the work. The mistake is to leave the template's red band, yellow box, and three separate t…

calm colourtilebutton colour

2026-10-26

Put the Finished Work First in the Gallery

…t will stand in their home, not to learn who you are. The mistake is to put the logo, a scan of the trade certificate, and a side view of the van in the first frames. Those three do not describe the job,…

photo galleryfinished workkitchen cabinets

2026-10-26

What the First Phone Screen Must Show

A customer stands in the street and sees about a thumb's height of the page. The mistake is to fill that first screen with a sliding banner, a large logo, and a menu. The name of the job, what yo…

first screenphonefridge repair

2026-10-22

Product Photos and Image SEO

People look at the picture first, then the sentence. A blurred logo, a dark counter, or another business's window wastes that look. Image search reads the same frame. If the file name and…