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  • 2026-10-26

    The Wrong Google Category Puts the Shop on the Wrong Shelf

    …quest. The primary category is the shelf your shop stands on in Google Business Profile. A tyre fitter who picks car dealer does not show up for a tyre search. He shows up for a car search. That person asks…

    google business categorywrong category choicehow to choose a primary category

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  • 2026-10-26

    The Message Button and the Lead That Vanishes

    …d the replies sit in a phone nobody checks, the customer waits and then calls a rival. The lead did not fail. It sat in a pocket. These messages do not fall into WhatsApp by themselves. They sit in the Goo…

    google message buttonbusiness profile messageslost customer message

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  • 2026-10-26

    What Not to Copy from a Rival Profile

    A rival's profile is for looking, not for a mould. Pasting their name, their photo, and their area turns your door into their job.

    copy a rival profilecopied photo on googlecopying a category

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